‘Has the rate of change in your business environment increased… what does that mean for your strategy?’
In this Bootcamp Drill, we will focus on the BCG Strategic Style MATRIX. The matrix is based on two different business conditions. The first of those conditions is the level of predictability in the business environment.
Predictability considers ’how far into the future and how accurately, a company can confidently forecast; demand, performance, competition, and market expectations.
The second condition is called Malleability (workable).
Workable (malleability), defines to what extent a company or their competitors can… influence the predictability factors we just listed.
Based on these variables (predictability and malleability) one can then construct a four quadrant strategic style matrix. Based on how predictable and workable (or malleable) the environment is for a business, a company can then position their business on the BCG Strategic Style Matrix.
Five distinct approaches to match business environment and effectively execute.