Posted on : August 28, 2016
Views : 105
Category : Career
Grant Cardone discusses the principles of Sales Success. What makes the difference between winning and losing? Nine times out of ten, it is the level of work the winning team puts in over the losing team. This is true in sports, business and academics. “The 10X Rule unveils the principle of “Massive Action,” allowing you to blast through business cliches and risk-aversion while taking concrete steps to reach your dreams. It also demonstrates why people get stuck in the first three actions and how to move into making the 10X Rule a discipline.The three barriers:
- Excuses – The negative self-talk and limiting beliefs lead to excuses. Excuses are simply a way for us to justify our lack of performance.
- 10X Goals – The only problems with goals is they are set too low. If you define what it takes and do the 10X activity then you will hit some form of this goal. However, there has to be a “compelling why” behind them. If you are going to do 10X activity to attain the goals then you are investing your time to achieve them and if the goals are not the right ones then you are wasting your time and setting yourself up for failure even if you hit the goals. Make sure you are in the right game before you decide to dominate it.
- 10X Activity – Grant talks about competition and obscurity. Think about this – no matter how good your product or price is, if I don’t know who you are then I cannot buy from you. The biggest problem businesses have is that of obscurity. There is only one way to eliminate this and that is through coordinated 10X activity.
- Selecting objectives that are too low, too easy, etc. that will not excite, inspire, and motivate people
- Severely underestimating what is necessary to achieve a goal
- Spending too much time competing, not enough time succeeding
- Underestimating the resistance and adversity that must be overcome to achieve the goal
- 10X is a journey, not a destination.
- Success tends to feed upon itself and thus one must be prepared to increase the level of difficulty of a given goal that will then increase the degree of success when achieving it.
- The should include the involvement of those who can provide support and encouragement to the “pilgrim” who, in turn, must be not only willing and able but also eager, indeed committed to provide the same support and encouragement to others during their own journey.
- “I had discovered that learning, no matter how complex, wasn’t hard when I had a reason to want to know it” ― Homer Hickam