Purpose and joy have become prominent topics in the modern workplace. Why do we do what we do? How important is it that we enjoy it? And moreover, why does our work matter? A panel of A.T. Kearney alumni discussed these questions. For Alison Davis, a former A.T. Kearney partner who later co-founded investment firm Fifth Era, the modern corporate world has become about a lot more than the monetary results. The new bottom line is that people find meaning when they see a clear connection between what they value and what they spend time doing.