Posted on : August 29, 2016
Views : 152
Category : Startup
Dave McClure, co-founder of 500 Startups, gives some solid advice and guidance around how to pitch to a VC. Lead with traction, talk up your customers, and most of all- be genuine. You need to be very focused on what you are presenting and to be credible. You need to be very specific and don’t be afraid to address vulnerability and failure. When sharing your failures try to explain why you have not been successful. Make every effort to connect with your audience on a very human and emotional level. If you can demonstrate some expertise that helps.
- Focus on telling the problem first and about the customer or person who has that problem. You can connect much more strongly with people (not even by explaining the solution) by just explaining the problem and this makers an emotional connection with the audience. That will earn time and attention for you to elaborate more on the matter. If you have significant attraction (users or revenue) then talk about those as they are explicit or factual. If you don’t have that talk about customer problems or unit economics of customers (acquisition of customers costs x etc.). Also don’t forget to talk about things that you can do uniquely or better than others.
- “The key to pursuing excellence is to embrace an organic, long-term learning process, and not to live in a shell of static, safe mediocrity. Usually, growth comes at the expense of previous comfort or safety” ― Josh Waitzkin